Users will soon have a new feature that enables them to lessen the quantity of artificial intelligence-produced content appearing in their feeds. This initiative comes as the service announced that it now features in excess of 1 billion AI videos.
Trial and Implementation
The update is in a pilot phase over the next few weeks before a widespread launch. This development comes amid a increase in content created by AI, fueled by recent content generation software.
AI Content on Other Platforms
Recent reports that approximately one in 10 of the most rapidly expanding video streams on another major platform exclusively feature content made by AI. A considerable share of this material is classified as “AI slop”, a phrase for poor-quality, mass-produced content that is frequently nonsensical or dreamlike.
Our research shows that numerous viewers enjoy content created using AI tools, including digital art to informative clips, and we want to offer the community the ability to adjust the amount of that, depending on their own likes,” stated a company executive.
Volume and Proportions
TikTok announced that there are presently 1.3 billion videos on its network tagged as AI-generated. Overall, more than 100 mn media items are added to the app every day, making AI content a limited portion of its overall inventory.
User Control Features
Viewers will be able to decrease or raise the amount of AI content they view by accessing the topic control setting in the app and picking AI-made media. Further subjects that can already be modified under the filter encompass current affairs, fashion, aesthetics, and dance.
Content Labeling and Policies
Its rules mandate creators to identify “realistic” artificially created content, and it bans dangerous deepfakes of public figures or crisis events. Any realistic AI video that is unmarked can be removed under its user guidelines.
Furthermore, the service will now attach an artificially created watermark to content made using its proprietary AI systems, or flagged by an cross-platform project for spotting artificial media. This measure is intended to help prevent users from trying to evade the disclosure requirement.
Educational Initiatives
The platform is also introducing a $2m educational fund for professionals and groups to develop informative material about responsible artificial intelligence. This initiative will support educational bodies dedicated to training coding and technology.
Platform Protection
The platform has supported its content review process, during controversy over proposals to cut jobs for hundreds of content moderators in the UK. It is set to eliminate 439 jobs in its user protection department in the UK capital, with trade unions and online safety experts expressing worry that staff are being displaced by automated systems.
A company official explained that staff-based oversight would continue to be important, but AI can shield workers by eliminating the most distressing content before it gets reviewed by humans. TikTok reported a significant reduction in disturbing and violent content handled by human moderators over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to combine staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we further consider it’s extremely critical to limit contact with dangerous material as rapidly, which is where a significant AI assistance is making a difference work at speed.”
